During the holiday season, Rodan + Fields premium skincare company, needed to drive sales of both a new men’s skincare regimen, and also to offer a limited offering of a more unisex lip-focused product bundle. The campaign needed to be elegant and sophisticated, yet focused on the results of the products for the winter season. The social media content came right after the men’s product regimen “movember” launch, and continued interest, with the addition of a call to action for women and a broader gift-giving opportunity.
Social Media and Promotion Landing Page
